As HR professionals, we know how critical talent attraction is to our success. Without a strong employee value proposition (and prospective employees knowing and understanding that proposition) we will never find our hiring managers the superstars they want, need and deserve.
Fortunately, we have social media outlets to help us promote our company brand and attract new talent. But are we using these outlets to their full potential?
A recent Jobvite study suggests we aren’t. Eighty-two percent of recruiters Jobvite polled believe their social media skills are proficient or less. So what can you do to become better at social recruiting if you are part of the 82 percent?